Who are the Demand Providers in the GDS?
This article provides information on who are the demand providers acting within the GDS. Who generate the bookings for you via the GDS systems Sabre, Amadeus and Travelport?
f we would want to specify the users of the GDS on the demand side they generally fall in the following categories, for ease of understanding we have categorised them between leisure and business travel.
Business Travel
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Travel Management Companies (TMCs): These companies specialize in managing travel for other businesses and organizations, often using GDS to ensure efficient and cost-effective travel arrangements. BCD Travel, CarlsonWagonLit, American Express Global Business Travel, Navan and Travelperk are among the globally renowned TMC’s managing the largest share of business travel bookings.
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Business Online Booking Engines: Websites and apps that allow consumers to book travel directly use GDS to access real-time inventory and pricing information, providing a seamless booking experience. These engines are often resold to corporates by the TMC to corporates. Examples are: Concur Travel, Cytric, GetThere, Zeno, CDS and many more tools.
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Corporate Travel Departments: Large corporations with dedicated travel departments utilize GDS to manage business travel, including booking flights, accommodations, and transportation for employees.
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Event Planners: Professionals organising large events or conferences might use GDS to coordinate travel and accommodation for attendees..
Leisure Travel
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Travel Agents: Both online travel agencies (OTAs) and traditional brick-and-mortar travel agencies use GDS to book flights, hotels, car rentals, and other travel services for their clients.
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Tour Operators: Companies that package and sell travel-related services, such as guided tours and vacation packages, use GDS to source and book the various components of their offerings.
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Cruise Lines and Other Travel Service Aggregators: Entities that offer a variety of travel services beyond traditional flights and hotels may also utilize GDS to broaden their service offerings and streamline bookings.